YEN is a senior financial professional with over 15 years of hands-on experience as a Senior Financial Advisor and Financial Manager, trusted by businesses for delivering measurable financial outcomes, not just theoretical advice.

What sets YEN apart is the ability to turn financial complexity into clarity, control, and sustainable growth. Rather than focusing solely on financial reports, YEN works at the core of business performance, cash flow, receivables, cost control, risk management, and decision-making systems.

YEN NGUYEN (CHRISTINE)

FINANCIAL MANAGER

As a Senior Financial Advisor, YEN has supported businesses and investors in cash flow optimisation, financial planning, investment strategy, and risk mitigation, enabling clients to make confident, data-driven decisions.

As a Financial Manager, YEN has taken full accountability for budgets, liquidity, profitability, and financial restructuring, gaining deep insight into how financial decisions directly impact operational success.

A key strength of YEN lies in strategic debt recovery and receivables management. YEN designs and implements professional, ethical, and commercially effective debt recovery frameworks that:

• Shorten cash collection cycles (DSO)

• Reduce bad debt exposure

• Strengthen cash flow without damaging client relationships.

In parallel, YEN supports businesses through financial digital transformation, helping them move away from fragmented, manual systems into integrated, real-time financial control environments, including:

• Automated receivables and invoicing systems

• Real-time cash flow dashboards

• Digitised financial reporting and forecasting

• Data-driven decision support frameworks

Clients value YEN for discipline, transparency, commercial acumen, and accountability. Every solution is designed with one question in mind:

Does this improve cash flow, resilience, and long-term business value?

For businesses seeking a trusted financial leader who delivers results, not excuses, YEN provides clarity, control, and confidence to move forward.

WORK WITH YEN

TAKE CONTROL OF YOUR CASHFLOW - STRENGTHEN YOUR FINANCIAL FOUNDATION - GROW WITH CONFIDENCE.

Case Study 1 – Receivables Recovery & Cash Flow Stabilisation

Challenge:
B2B service business with 90–180 day overdue receivables and unstable cash flow.

YEN’s Approach:

• Rebuilt credit policy and payment terms

• Implemented a structured, relationship-preserving recovery strategy

• Introduced automated receivables tracking and alerts

Outcome:

• 45% reduction in overdue receivables within 6 months

• DSO reduced from 110 days to 62 days

• Restored cash flow stability without client attrition

Case Study 2 – Financial Digital Transformation

Challenge:
Fast-growing business with delayed reports, limited visibility, and reactive decision-making.

YEN’s Approach:

• Standardised financial data and reporting

• Implemented real-time dashboards and forecasting tools

• Automated invoicing and receivables monitoring

Outcome:

• Faster, data-driven executive decisions

• Improved cost discipline

• Clear 12–24 month financial outlook

Case Study 3 – Cost Control & Profitability Improvement

Challenge:
Revenue growth but declining margins due to uncontrolled operating costs.

YEN’s Approach:

• Cost structure review by business unit

• Margin and ROI analysis

• Budget discipline and performance KPIs

Outcome:

• 18% reduction in unnecessary operating costs

• Improved net profit margin

• Sustainable financial control framework established

CASE STUDY – YEN’S PROVEN PRACTICAL EXPERTISE

Strategic Coordinator - Driving Strategy into Execution

JENNY NG

In a high-level strategic advisory environment, where ideas only matter when they deliver real outcomes, Jenny plays the role of Strategic Coordinator — the person who ensures strategy is not just designed, but executed with discipline, clarity, and accountability.

Jenny’s role goes far beyond task coordination. She is responsible for translating strategic direction into structured execution, ensuring every engagement progresses in line with agreed objectives, timelines, and performance expectations.

Working at the intersection of executive leadership, senior advisors, and business clients, Jenny acts as a trusted connector, maintaining clear communication, alignment of priorities, and consistent focus on outcomes that matter.

Throughout each engagement, Jenny oversees delivery milestones, quality standards, and risk management. When challenges arise, she takes a proactive approach — identifying issues early, coordinating solutions, and keeping initiatives aligned with the original strategic intent.

Jenny also plays a key role in strengthening advisory operations, contributing to the development of clear processes, reporting structures, and execution frameworks that support scalability and long-term client trust.

For Jenny, every engagement is a commitment, a commitment to accountability, consistency, and measurable results.

Jenny doesn’t just coordinate work.
She safeguards the strategic commitments made to clients.